Archive for the ‘Social Media’ Category

How to tell the difference between Good, Bad, and downright Dangerous.

We sometimes have clients contacting us in desperation when it comes to SEO – either because they have no idea who to trust, or worse, because they’ve been ripped off by what’s know as ‘black hat’ SEO fly-by-nighters. Black hat means they are the ‘dodgy brothers’ of the SEO game and best avoided.

But how do you know who’s honest Joe? And who’s going not only rip you off, but may also get your site black banned on Google, or worse, destroy your good name and leave your online reputation in tatters? Read the rest of this entry »

When someone visits your website, you only have a few seconds to turn a person into a customer before they leave your site forever. If you can encourage them to sign up for your newsletter, you can send them valuable information and special offers on an ongoing basis allowing you to forge a relationship with them.  Studies have shown that 5 – 8 contacts with an individual are needed before a sale is made… Read the rest of this entry »

You’ve probably heard so much about Social Media lately that your eyes are glazing over every time you hear about it. You may also be thinking, yes, it’s probably something I need to do for my business, but who has the time? Indeed, who has the time to sit on Facebook, Twitter or LinkedIn all day connecting with people? … Read the rest of this entry »